CEO and founder of Stellar Enterprise Michael E. Parker teaches that CEO's must understand the fundamentals of business and especially his teaching on Value-Centered Management. His theory is that if companies would focus on what a customer values and what the customer wants, when they want it and at a price they are willing to pay for it businesses would be more profitable.
Here recently Apple's CEO Steve Jobs reduced the prices of his iPhone from $599 to $399 to boost sluggish sales which have now caused a backlash from customers who have paid the higher prices. Jobs is offering a $100 rebate to those customers but the public is still steaming over the change.
Understand what a customer values comes from knowing your customer and key client focus groups where information is gathered on price tolerance's and demands. Parker's new book "Who Said So" which will be released by Wiley Publishing January of 08 claims to teach corporate America what he learned at Toyota and in opening 7 diverse companies over his impressive career.
Pre orders for Who Said So can be placed on Amazon.com
For information on Value-Centered Management log on to www.valuecenteredmanagement.com
To sign up for Parker's You Are a CEO program log on to www.youareaceo.com
Showing posts with label Michael Parker. Show all posts
Showing posts with label Michael Parker. Show all posts
Sunday, September 9, 2007
Monday, May 28, 2007
CEO 4 Life
Why am I so passionate about the work of the CEO and founder of Stellar Enterprise Michael E. Parker? - Simple, it changed my life and it is still improving my thoughts, relationships and business practices!
I am a CEO 4 Life because I now have a great life that keeps getting better. The more I work the program and implement what he teaches the more I improve my life and how I think!
I have heard many excellent teachers during my life time but no one has ever covered the areas Mr. Parker does. The "You Are a CEO" seminar and tools he has developed have reached me where I was really living. It combines the best of business fundamentals with whole life principles and really balances your life.
It really, really, really works! I don't feel the pressure of things crashing in on me. I can see whats going on in my life: time, space, finances, relationships and career. Its organized and I don't have unexpected surprises that overwhelm me anymore. Dealing with people at work and in my personal life are so much easier...
I was a sinking ship before I started this program and now I am plugging up the holes and getting rid of the excess water in my life: I am learning skills-sets I was missing, I see character attributes that needed development and big splinters that need to be removed I am getting out of my life with the control and execution of a CEO!
I feel like a "Gladiator" at times, very motivated and powerful!
I love the program and the products! Julie P.
I am a CEO 4 Life because I now have a great life that keeps getting better. The more I work the program and implement what he teaches the more I improve my life and how I think!
I have heard many excellent teachers during my life time but no one has ever covered the areas Mr. Parker does. The "You Are a CEO" seminar and tools he has developed have reached me where I was really living. It combines the best of business fundamentals with whole life principles and really balances your life.
It really, really, really works! I don't feel the pressure of things crashing in on me. I can see whats going on in my life: time, space, finances, relationships and career. Its organized and I don't have unexpected surprises that overwhelm me anymore. Dealing with people at work and in my personal life are so much easier...
I was a sinking ship before I started this program and now I am plugging up the holes and getting rid of the excess water in my life: I am learning skills-sets I was missing, I see character attributes that needed development and big splinters that need to be removed I am getting out of my life with the control and execution of a CEO!
I feel like a "Gladiator" at times, very motivated and powerful!
I love the program and the products! Julie P.
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